You can promote a released World with a paid ad campaign in the Creator Portal, which shows your World to players in the feed and the Directory. To see how your World is doing, open its analytics in the Creator Portal.
How do I advertise my World?
Release your World first. See How do I publish or update a World?
Sign in at https://create.highrise.game, open the Dashboard, and go to Advertising.
Create a campaign and link it to your World.
Add your ad's image and text, choose where it shows (feed, Directory, or both), and set your target cost per thousand impressions (CPM) and dates.
Add budget to the campaign, then enable and save it.
How do I pay for ads?
Campaigns spend any Ad Credits you have first, then Gold you add to the campaign's budget. Spending is based on cost per thousand impressions. You can add more budget at any time. You can turn a campaign off and on again, and take unused Gold back out of a campaign's budget.
How do I see my World's analytics?
Sign in at https://create.highrise.game, open the Dashboard, then Creations, select your World, and open its analytics. You can filter by date and see charts for things like:
Audience: daily players, new players, and how many are in your World at once
Engagement: how long players spend in your World
Retention: how many players come back over time
Payouts: the Earned Gold your World earned
Each ad campaign also has its own analytics page in the Advertising section.
Still need help?
For tips on growing your World, ask other creators on the creator forums or the Highrise Discord. If Gold you added to a campaign is missing, contact Support with your username, the campaign name, and the date.